I design solutions that meet real needs, cut through the noise, and drive lasting impact.

My Philosophy
I believe that powerful brand experiences come from understanding both the art and science of digital engagement. For me, innovation isn’t about chasing the latest tech trend. It’s about uncovering what’s uniquely right for each brand and weaving it seamlessly into a cohesive narrative.

Why Clients Trust Me
I’m committed to creating lasting value through thoughtful, impactful solutions that elevate your brand and drive measurable growth. Whether working on brand storytelling, production, or cutting-edge virtual tools, I bring a balance of strategic insight and creative vision to every project. I understand the nuances of each project and tailor my approach to meet real needs, not just trends.

Creative solutions for any challenge

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MY SERVICES:

Strategic Media Planning and Campaign Execution: Developing and executing comprehensive media strategies and campaigns, utilizing both digital and traditional platforms for maximum reach and effectiveness.

Integrated Media Production Management: Overseeing the entire lifecycle of media projects, from conceptualization to completion, ensuring they align with your objectives and industry standards.

Creative Content Development and Scriptwriting: Crafting compelling, engaging content and scripts for a variety of media formats, tailored to your message and brand.

Crisis Management and Production Problem-Solving: Navigating through production challenges and crises with expert problem-solving skills, ensuring projects stay on track under any circumstances.

Technical and Creative Studio Consultation: Providing expert advice on custom set design and setup, including the integration of technical and creative elements to enhance the quality and impact of your productions.

Training and Team Leadership in Media Production: Leading and training media production teams, enhancing their skills in technical, creative, and strategic aspects of media projects.

Quality Assurance in Media Production: Overseeing the production process to ensure high-quality outputs that meet industry standards and client expectations.

SELECT WORK:

Tucker Carlson Network
Custom Set Design & Build

Led two custom studio builds in Maine and Florida for the Tucker Carlson Network. Defined creative approach for blending physical set with virtual elements. Oversaw and managed studio build out, virtual scene design (windows), lighting, audio, set design.

Custom sign design

Before/After

Business Made Simple
Virtual Production

Lead producer for the first mixed reality project shot in Nashville, TN.

Defined creative approach blending physical set with virtual elements. Led the physical set design, assembled an international virtual production team, led installation of all virtual production technology, oversaw virtual set design (Unreal Engine), on-set producer.

SAMSUNG
Branded Educational Content

Lead producer & writer for Samsung’s “Virtual Voyage” as part of the CEDIA Expo. Multiple episodes of branded content for a limited audience.

Coca-Cola
Creative Production, In-Game Ads, Next Gen Vending, Conversational AI

During my time at Coca-Cola, I helped launch the internal creative agency “Coca-Cola Studios” as one of two producers and served as Creative Lead for Coca-Cola Digital Innovation.

For the Digital Innovation team, I worked on a variety of cutting-edge projects in partnership with internal stakeholders and external platforms and digital agencies. I represented the company at trade shows, designed an automated content solution for our Next-Generation Vending pilot, and led internal creative efforts to explore how chatbots could simplify the consumer experience.